Keep Patients Healthy (And the Bottom Line, Too)
Our CMO, Neal Kaufman, reveals how to keep patients and the bottom line healthy in the November issue of Managed Care magazine.
“As CMO of a company that develops self-guided disease management programs, Kaufman says he thinks and acts not only as a physician and public health doctor, but as a business person: You can’t accomplish any of the goals you have for the population you want to serve if you don’t generate revenue and if you’re not around next year. Obviously, no margin, no mission.”
Click below to read the full article.